Inside this Book – In the summer of 1833, with The New York Times and The Wall Street Journal both decades from their first editions, New York City’s leading newspaper was The Morning Courier and New York Enquirer, a four-page daily with circulation of just 2,600 in a city of almost 300,000. 1 At 6 cents, it was something of a luxury item, which was just as well, since like several of its rivals, including The Journal of Commerce, it was aimed at the city’s business and political elite. Most New Yorkers, in fact, did not read newspapers at all; “they went their way, if not entirely unaware of their presence, at least untouched by their influence,” as one historian put it. “There was little or nothing about these papers to attract the average reader.” 2 In this sluggish market a young man named Benjamin Day thought he spied an opportunity. A print shop proprietor who had once worked at a newspaper, the twenty-three-year-old Day decided he’d try publishing a paper of his own. The venture was risky, for his motives were different from those of many other newspapermen of his time. Day did not have a particular political agenda, nor was he a rich man subsidizing a vanity press for the presentation of his views. As one might gather from a painting of him scowling in a tall stovepipe hat, Day saw himself as a businessman, not a journalist. “He needed a newspaper not to reform, not to arouse, but to push the printing business of Benjamin H. Day.
- Full Book Name – The Attention Merchants
- Author of this Book – Tim Wu
- Language – English
- Book Genre – Non-Fiction
- Download Format – PDF
- Size – 4 MB
- eBook Pages – 399
The Attention Merchants by Tim Wu PDF eBook
- Inside this Book – In the summer of 1833, with The New York Times and The Wall Street Journal both decades from their first editions, New York City’s leading newspaper was The Morning Courier and New York Enquirer, a four-page daily with circulation of just 2,600 in a city of almost 300,000. 1 At 6 cents, it was something of a luxury item, which was just as well, since like several of its rivals, including The Journal of Commerce, it was aimed at the city’s business and political elite. Most New Yorkers, in fact, did not read newspapers at all; “they went their way, if not entirely unaware of their presence, at least untouched by their influence,” as one historian put it. “There was little or nothing about these papers to attract the average reader.” 2 In this sluggish market a young man named Benjamin Day thought he spied an opportunity. A print shop proprietor who had once worked at a newspaper, the twenty-three-year-old Day decided he’d try publishing a paper of his own. The venture was risky, for his motives were different from those of many other newspapermen of his time. Day did not have a particular political agenda, nor was he a rich man subsidizing a vanity press for the presentation of his views. As one might gather from a painting of him scowling in a tall stovepipe hat, Day saw himself as a businessman, not a journalist. “He needed a newspaper not to reform, not to arouse, but to push the printing business of Benjamin H. Day.
- Full Book Name – The Attention Merchants
- Author of this Book – Tim Wu
- Language – English
- Book Genre – Non-Fiction
- Download Format – PDF
- Size – 4 MB
- eBook Pages – 399
